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SerpApi pricing and alternatives: Google Ads Transparency API

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86% complete: 6 of the 7 key fields we checkSee the 7 fields

$0.00per 1,000 adsWe rank 11 plans by price. SearchApi's $500 monthly plan costs the least per 1,000 ads: $0.02. SearchApi charges for each page of results. We count 100 ads on each page to get the $0.02 price.
Plan: Free one of SerpApi's 63 plans
Call: GET /search SerpApi's only call for this API
API: Google Ads Transparency API one of SerpApi's 13 APIs

About this item

  • Live. You get the ads from Google's Ads Transparency Center when you call the API.
  • 6 of the 7 key fields we check. Run dates, Media, Landing page, Spend and reach, Advertiser, Ads count.
  • Nothing to pay. You get 250 requests a month, enough for 250 pages. Unused requests expire at renewal.
  • One call. You call GET /search. You send advertiser_id or text (a domain). You set engine to "google_ads_transparency_center". The call returns the company's ads.
  • Who can get it: anyone at the age of majority in their state or province of residence. Keep data: no limit. Use data: with conditions.

SerpApi: Google Ads Transparency API alternatives

The table starts with SerpApi's cheapest paid plan. Next come plans from other providers with the price per 1,000 ads closest to SerpApi's. Each plan in the table gives live data.

SerpApi, $102,175 monthlySearchApi, $500 monthly, Scale Plan
$ per 1,000 ads$0.02$0.02
Completeness86%71%
Billingmonthlymonthly
Pay$102,175$500
Enough for52,000,000 pages a month250,000 pages a month
Freshnesslivelive
Who can get itanyone at the age of majority in their state or province of residenceanyone

Google Ads Transparency API pricing: plans compared

Sources

From each provider's own pricing page and docs, and from what providers tell us. We read this row from these pages on 2026-10-29.

  1. serpapi.com/
  2. serpapi.com/faq
  3. serpapi.com/google-ads-transparency-center-api
  4. serpapi.com/google-ads-transparency-center-api.md
  5. serpapi.com/legal
  6. serpapi.com/pricing
  7. serpapi.com/pricing.md

Product details

The key fields this plan's answer can hold, then each filled column in its row on the sheet.

  • Run dates
  • Text, not in the answer
  • Media
  • Landing page
  • Spend and reach
  • Advertiser
  • Ads count
Price
$ per 1,000 ads$0.00
Perpage of 100
Billingfree
Charges
Repeat free1 hour
Not found
$ per 1,000$0.00
In their words
Their pitchOur Google Ads Transparency Center API allows you to scrape ads information by advertisers from the Google Ads Transparency Center page.
Data
Use dataYou may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws). You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the service is provided, without express written permission by us. In addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose, (b) to solicit others to perform or participate in any unlawful acts, (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances, (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others, (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability, (f) to submit false or misleading information, (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet, (h) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. [...] For all recurring plans except the Free, Starter, and Developer plans, SerpApi will assume the liabilities of scraping and parsing search engine results [...] provided your use of the data or service is not illegal.
Plan
Pay$0
You get250 requests a month
Enough for250 pages a month
Expiresat renewal
Rate limit
Per second0.014
Speed
Answerin the call
The call
You sendadvertiser_id or text (a domain), engine "google_ads_transparency_center". Optional: platform, political_ads, get_advertiser, region, start_date, end_date, creative_format, num, next_page_token, no_cache, async, zero_trace, output, json_restrictor
MethodGET
Path/search
About the plan
PlanFree
Who can get itanyone at the age of majority in their state or province of residence
The 31 fields the plan's answer can hold

search ID, search status, created at, processed at, request URL, HTML URL, JSON URL, time taken, search parameters, total results, advertiser ID, advertiser name, advertiser legal name, advertiser country, creative ID, display format, images, image width, image height, ad preview URL, target domain, first shown, last shown, total days shown, minimum impressions, maximum impressions, minimum spend, maximum spend, ad library URL, ad details call URL, next cursor

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